Tuesday, April 20, 2010

2009 Is The Year Of Low Sales

According to the ICv2 White Paper, comics and graphic novels sales in the United States and Canada has fallen "with periodical comics slipping 3% and graphic novels declining by 6% for an overall drop of 5% as the total market receded from an estimated $715 million in 2008 to $680 million in 2009." A difference of $35 million is a lot of money. Not only did the comic and graphic novel sales drop, manga sales in the said countries has fallen for a second straight year. In 2007, manga reached its high point of $210 million in sales. However, in 2008, the sales was $175 million with the difference being $35 million, which is similar to the comic and graphic novel sales drop. Then in 2009, sales declined to $140 million and the damage is another $35 million. So, the difference between 2007 and 2009 is $70 million. When will the decline in sales stop? To learn more about the sales situation, check out the links below.
© 2010 Linda Thai

Fewer Manga in 2010 And 2009 Markets in Internal Correspondence ICv2, Published: 03/18/2010 12:00am

Comic Sales Bounce Back in March Combined Sales Up for the Quarter ICv2, Published: 04/13/2010 12:00am

Comics and Graphic Novel Sales Down in 2009 Comics Slip 3%, GN's Drop By 6% ICv2, Published: 04/16/2010, Last Updated: 04/19/2010 07:01am

A Second Bad Year in a Row for Manga Sales Down 20% in 2009 ICv2, Published: 04/16/2010, Last Updated: 04/18/2010 11:57pm

C2E2 Debuts; 2009 Graphic Novel Sales Down The ICv2 white paper on graphic novel sales and Diamond's Retailer Summit
By Calvin Reid and Heidi Macdonald, Publishers Weekly, 4/19/2010 10:00:48 AM

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