Yu-Gi-Oh! Trading Card Game in the Guinness World Records

KONAMI DIGITAL ENTERTAINMENT, INC.’s Yu-Gi-Oh! TRADING CARD GAME Is One for the Record Books
with more than 22 Billion Cards Sold Around the World

Global Sensation Created In 1999 Enters Guinness World RecordsTM

And Named Best Selling Trading Card Game of All Time!

El Segundo, CA (August 7, 2009) – One trading card game stands out as the leader and has been named as the best selling of all time, the Yu-Gi-Oh! TRADING CARD GAME from global gaming powerhouse Konami Digital Entertainment, Inc. The Yu-Gi-Oh! TRADING CARD GAME reached this lofty achievement in April 2009 as sales exceeded 22,587,728,173 cards and proudly entered the Guinness World Records™ on July 7th, 2009.

“We are amazed and humbled by the overwhelmingly positive response that Duelists from every corner of the world have had toward the Yu-Gi-Oh! TRADING CARD GAME,” commented Kazumi Kitaue, Chairman and CEO of Konami Digital Entertainment, Inc. “We are excited to announce today at the 7th annual Yu-Gi-Oh! TRADING CARD GAME World Championship in Tokyo that we have become the best-selling trading card game in history with sales exceeding 22 Billion cards since the card game’s inception in 1999.”

The Yu-Gi-Oh! storyline and characters were created by Kazuki Takahashi and was featured in weekly issues of Weekly Shonen Jump magazine from 1996 to 2004. Due to its worldwide appeal, Yu-Gi-Oh! and its characters have been depicted in animated series, trading card and video games, plush toys and figurines.

The Yu-Gi Oh! 5D’s animated series can be seen in the United States Saturday mornings on The CW 4Kids Network and now Monday through Saturday on Cartoon Network.

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Konami Press Release